Our Mission

“Our greatest glory is not in never falling, but in rising every time we fall” Oliver Goldsmith
About Our Mission and Purpose
The concept of 'Global Golf 4 Cancer' was designed with a simple objective: to harness the power of golf in the fight against cancer. The game has become a truly global phenomenon that knows no borders ... and unfortunately the same can be said of cancer. The campaigns and events we organise are intended to raise awareness of ‘Global Golf4 Cancer’ as well as inspire fundraising from within the golfing community. With approximately 60 million golfers and 35,000 courses worldwide, it is a community that has enormous international reach. By gaining the active support of golfers and the wider golf industry we can help fund a variety of cancer-fighting initiatives and provide assistance to various cancer charities located in diverse countries on every continent.

Why the '4 theme' and why a special '4-Flag' on the 4th hole? 

The idea emanates from the sad fact that, today, at least 1 in 4 of us is likely to be affected by cancer during our lifetime. And from par fours, to fourballs and foursomes, '4' is perhaps the most significant number in golf. Every 9-hole and every 18-hole golf course has a 4th hole with a pin or flag in it - one that we aim at and interact with as we play the hole. The flag is a beacon and a banner; and in our campaign 'flying the 4-flag' is emblematic of what we are striving to inspire: ‘global golf 4 cancer’.