Wild Atlantic Way

Global-Golf4-Cancer’s Wild Atlantic Way 4-Flag Campaign
Our inaugural campaign in Ireland showcases 40 golf clubs situated along the country’s famous Wild Atlantic Way coastal route between Malin Head in the north and Old Head of Kinsale in the south. From Ballyliffin Golf Club in County Donegal to Old Head Golf Links in County Cork - via the likes of Rosses Point, Carne, Lahinch, Ballybunion and Waterville - it features some of western Ireland’s most celebrated and spectacular courses. Each of these golf clubs has been invited to periodically fly a Global-Golf4-Cancer Flag on its 4th hole and to occasionally host or facilitate fundraising activities.

The 1st Global Golf4 Cancer Awareness ‘Golf-Walk’
Nick Edmund, the founder of Global-Golf4-Cancer and a two-time head and neck cancer survivor, launched the Wild Atlantic Way 4-Flag Campaign on 4th March, 2017 when he began a two-stage 2,000km walk around the Wild Atlantic Way carrying a set of golf clubs. During this awareness-creating ‘golf-walk’ Nick called in to all 40 of the golf clubs en route and, after playing their 4th hole, presented each with a GG4C 4-Flag. He completed the journey by playing the 4th at Old Head Golf Links on 4th May, 2018. (Watch a short video here).

The location of the campaign has enabled GG4C to particularly support and ‘shine a light’ on the west of Ireland charity, Cancer Care West. For further information about Cancer Care West, please visit For further information about Ireland’s Wild Atlantic Way, please visit

Involving the Golf Community
Golf professionals, club members, visiting golfers and the wider golfing community can all participate in the on-going campaign - particularly by spreading the word (e.g. via social media) and through sponsoring or making donations to the cause. In developing the Wild Atlantic Way 4-Flag Campaign, we have been able to call upon the generous support and expertise of Galway-based North & West Coast Links Golf and Tralee-based South West Ireland Golf; of London-based Global-Golf-Links, and also of IAGTO, the Global Golf Tourism Organisation. This assistance has helped us maximise the awareness and fundraising potential of the campaign and to publicise it both nationally and internationally.
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“Knowing is not enough; we must apply. Willing is not enough; we must do.”    Goethe

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